The Ivey 91心頭利C Case Method Workshop took place from 25th to 28th November 2014 at 91心頭利C campus at Joka and was jointly organized by 91心頭利C Case Research Centre (91心頭利CCRC) and Ivey Business School. Prof. David J. Sharp, Associate Professor of Managerial Accounting and Control at Ivey Business School, Canada, led the workshop. Around 64 participants from different parts of India and neighbouring countries like Nepal and Bangladesh attended the workshop. The participants consisted of experienced case writers trying to hone their case writing skills, budding case writers expecting to master the art of case writing and case teachers intending to learn about the case teaching method.
