On 16th July 2022 the "Annual Strategy and Marketing Workshop 2022" was conducted in collaboration with the 91心頭利C Alumni Association (91心頭利CAA) Chennai Chapter. The event included three speakers: Arnab Roy (VP and Head of Marketing Coca Cola India), Arjun Vijay (COO, Giottus) and Sethu Chidambaram (Sr. Director, Revenue Operations, Freshworks). The event included a case competition as well. The event was well received and attended by students from across programmes (MBA, MBAEX, PGDBA, PGPEX-VLM) attended the programme.